Who we are
Our vision of shared success.
The Corporate Banking division of Service Freedom Financial Bank serves a diverse range of customers in all sectors of the economy both local and international ranging from medium sized businesses to large conglomerates. We are resourced with a team of high caliber staff with diverse skills and substantial expertise who provide excellent relationship management service to our customers.
Our Three Circles: Customers, Shareholders, and Employees
We are local professionals driven by our vision of shared success. Service Freedom Financial Bank was founded on the belief that our job is to create shared success between the 3 Circles of Customers, Shareholders and Employees. We know that each circle can be divergent and have their own interests. Our job is to create balance and grow the space of shared success where the 3 Circles overlap. This is our Vision.
Core Values
What puts action behind the vision is our Core Values. These are behaviors that all employees are expected to model. Our Core Values are:
- Be Real.
- Be Responsive.
- Be Personal.
- Be Memorable.
- Be Entrepreneurial.
10 words that help focus our actions so that we can bring the Vision to life.
Our Vision and our Core Values create a culture that has a bias toward action. We hire potential and encourage people to make decisions in the best interests of the 3 Circles. We expect people to create connections with customers, whether internal or external, and work together to create a successful outcome. We give people the opportunity to learn, grow and make a difference. We choose to work here because we make a real difference to our customers and the community.
